Airtel Money, the dedicated mobile money platform, announces a partnership with a leading African payments company, Flutterwave, to expand Airtel Money’s services to businesses across Eastern Africa.
The partnership enables businesses integrating Flutterwave in Uganda, Tanzania, Zambia, Malawi, Kenya and Rwanda, to receive payments from Airtel Money customers, as well as make bulk payments into Airtel Money wallets thanks to Airtel Money’s proprietary fintech platforms.
The new services will go live subject to regulatory approvals in the respective countries, and will reach Airtel Money’s 19.2 million customers based in East Africa.
Flutterwave to allow transactions through Airtel Money for businesses in Uganda, Tanzania, Zambia, Malawi, Kenya and Rwanda
Covid-19 has triggered a widespread shift in the adoption of mobile money services, with the GSMA reporting a 12.7% increase in the number of registered global mobile money accounts in 2020. As the trend continues its upward spike, this partnership further responds to the growing dominance of cashless societies across the sub-Saharan region and the need to penetrate digital innovation deeper into communities across Africa.
Given the change in consumer behaviour and increase in e-commerce, businesses increasingly need to accept mobile money payments from customers for their goods and services. Furthermore, larger businesses are finding it cheaper, faster and more convenient to make bulk payments, direct to their employees or customers’ mobile money wallets.