Jumia breaks the Internet with 1000 Kshs Heineken deal

So, there are online sales, and then there’s the “Heineken Party” Flash Sale. Over the course of Jumia’s 6thAnniversary celebrations (ongoing), this deal has taken Kenyan beer lovers by storm. Every day at 12 noon, Heineken and Amstel 20-packs are on sale on Jumia’s website for only 1000 Kshs! (down from over 3k)


BMI Research firm puts beer consumption in the country at a remarkable annual growth rate of approximately 11 per cent between 2017 and 2021. That helps to explain how over 5000 packs of Heineken and Amstel have already been sold within minutes of going live each day.


Other best purchases in the first week of Jumia Anniversary were Aquamist deal where you buy four bottles of aquamist water and get a dispenser for free. And maize flour (unga) where you buy one and get one free.


The Jumia Anniversary also features deals on over 1.5 million products, with discounts of of up to 60% off. This covers categories such as electronics, groceries, fashion, beauty among others and across brands such as Huawei, Pampers, LC Waikiki & Samsung.


The Jumia Anniversary campaign runs from the 16th of July to 29th of August.


Expert Tip so you don’t miss out on this deal:

In contrast to the longer lasting flash sales, the “Heineken Party” Flash Sales last for just a few minutes due to the high demand. Only customers with the fastest fingers will secure the deal before stocks run out each day. To maximize your chance on all the deals, log in to your account before 12pm everyday, and refresh the page to make sure the item is live. Add your item to the cart, and checkout immediately (as the stock can run out if other customers beat you to it!)


Happy shopping